AORA MEXICO was born from a deep need for change.

We realized several problems in the beauty industry and decided to act, doing something new from another place.

Why do we do it?

Because for years it has only been about Europe, Paris and New York. The beauty industry needs a change. Most luxury brands come from Europe or the North. All trends always start in the same places.

Because we want clean beauty, but today everything is beige, without color. Clean beauty has become boring. All brands use the same beige tones, which make everything monotonous and predictable.

Because it's time to confront the plastic problem in the beauty industry. Product packaging contributes 40% to total plastic waste. We've been told for years that luxury makeup is dressed in black plastic, making it impossible to recycle.

← Older Post Newer Post →

Aora México
ACARÍCIAME Ácido hialurónico Escualeno Juicy Lips Suero de labios

5 razones por las que todo el mundo ama ACARÍCIAME

Read more
Aora México
Clean beauty Looks monocromáticos Maquillajes multicolor Sombras

4 maquillajes que van de lo monocromático a lo multicolor

Read more
sombras coloridas
Aora México clean beauty maquillaje colorido mitos maquillaje

Resolvemos 5 mitos comunes sobre el color en el maquillaje

Read more